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Garcia is an Italian brand known for their casual wear that advocates "La Dolce Vita". Created in 1972, what famously became the "Valley of Jeans" by Maurizio (expert craftsman of jeans) as a tribute to Isabella, the love of his life, Garcia wished to celebrate the little things in life. With one of the most creative teams in the world, the brand offers Garcia girls' jeans and Garcia for boys with complementary pieces that combine Italian craftsmanship and trends.